The most popular interior brands on Instagram

Most popular interior design brands didn’t miss the chance to use Instagram to show their products, engage customers and post original stories to show the way their creations are made, their design philosophy, behind-the-scenes images, events, and all that goes around their brand. The below graph shows some of the most popular interior brands in the world today.

With more than a million followers the first three interior design brands on Instagram stand out from all the others. The most popular furniture brand on Instagram is the Danish design brand Hay with more than 1,6M followers, a little detached Vitra, the celebrated and very popular amongst architects Swiss furniture company, and Muuto, another Danish design company, with more than 1M followers both.

Although in the first 6 places, there are 4 Danish companies, there’s a large group of renowned Italian furniture and lighting brands in the first 20 places such as B&B Italia, Kartell, Flos, Cassina, Minotti, Lago, Artemide, Moroso, and Flexform.

You might also be interested in:

The most popular Architecture firms on Facebook

The most popular Architecture firms on Linkedin.

Who do you follow?